According to the American Review of Optometry price is a primary concern for many
patients when choosing lens options. In fact, 27% cite “good price” as
an important reason for choosing their current lenses.
It seems many customers suffer from what might be called price tag shock when it comes to choosing both lenses and frames.
Given that the average cost of a pair of glasses in America is around US$300 - not unlike Australia - it's not surprising that customers make compromises with their glasses choices.
Continue reading "Price Tag Shock" »
Appearing in the London Times today: French eyewear designer Alain Mikli trained as an optician, but decided that
designing would be more fun. He started his brand in 1978 and opened his
first boutique in Paris in 1987. He was the first to specialise in high-end
frames by the likes of Jil Sander, Sonia Rykiel and Donna Karan, and his own
dramatic, colourful and high-quality designs are worn by celebrities such as
Uma Thurman, Bono and Kim Cattrall.
Alain has some top glasses tips...
Continue reading "A Designer Speaks" »
Who's behind the "Australian" retail giant that is OPSM? And for that matter what about other "Australian" businesses like Laubman & Pank, Budget Eyewear, Kays Optical, Precision Eyewear and Sunglass Hut?
The answer is one company, and it's certainly not a 100% Australian-owned and operated company.
They're the world's biggest eyewear company, the Italian-owned Luxottica. Their founder, Milan-based Leonardo Del Vechhio is worth over $10 billion.
So, how do you feel about continuing to send over your hard-earned Aussie dollars to line Leonardo's pockets?
Continue reading "The Real OPSM" »